An online store is an awesome tool to add to your sales arsenal.
It’s especially helpful for your long-term customers who are familiar with your product as well as those who might live far away from your business.
If you just opened your online store, or are considering adding one Hope Media House has the experience and technical know-how to ensure your online business is a success.
Dipping into the world of online sales is a great idea - but it’s also a very competitive world.
Understanding how to market yourself and your products intelligently, track your customers and understand what is working vs. what is not is as important as the quality of goods and services you are providing.
We can help to not only set your store up, but to operate it efficiently, avoid the most commonly made mistakes and pitfalls that can cost you money.
What Can You Do Now?
Choose which items you’d like to start selling online
Not everything you offer may be a great online purchase - consider shipping requirements especially. Some of the best products to test out are ones which your customers already have trust in - that eliminates the need to ‘sell’ them on their purchase.
Highlight Your Store
Make sure your online store is simple to find. Just like the Checkout button, you don’t want to make your customers hunt all over the place to find their way in - may it as obvious as possible.
Don’t Overwhelm Your Customers
Consider how you layout and organize your online store. If you have 20 items for sale, it’s probably best to not show all of them all at once - that’s going to make differentiating them not only difficult but a chore.
Show similar products together and make use of filters and buttons. It’s often better to show 1 or 2 items very clearly, than all at once.
We would be happy to help you out with that! Let us know if you need a hand below:
Interested in working with us? Or just have a question about how we could help your business?
Let us know! We are happy to hear from you.